Here’s the marketing planning tool you’ve always wanted. And it’s built into your production system so there’s a seamless transfer of data between planned and actual.
It’s your little marketing secret…
This is marketing planning made easy – myplanner helps you to see every aspect of your business performance. You’ll have complete transparency with a history of variations, meaning better planning and internal communications between team members, agencies and your wider business network.
You can create block plans and assign these as retail, brand, PR or experiential material. Then you can overlay the actual advertising activity and media placements against your plans to see how things played out. It’s the perfect way to fine tune your marketing approach as you move through the sales year. People will say ‘how did you do that?’ Up to you if you want to keep it secret.